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If you’re like most business association committees that allocate marketing budgets to seasonal events, then you’re always looking for a better way to launch your Christmas campaign on 1 December. But it seems like you always experience the same delays when it comes to getting permission or business permits from your Local Council to install […]

How to plan and install Christmas decorations in your shopping precinct in 3 easy steps

Main Streets

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An image of a Christmas Elf sitting in a Christmas tree.

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If you’re like most business association committees that allocate marketing budgets to seasonal events, then you’re always looking for a better way to launch your Christmas campaign on 1 December. But it seems like you always experience the same delays when it comes to getting permission or business permits from your Local Council to install […]

How to plan and install Christmas decorations in your shopping precinct in 3 easy steps

Main Streets

Christmas decorations

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The holiday season is a magical time in every community, and your local shopping precinct is no exception. To create a memorable Christmas celebration that truly resonates with your business community, it’s essential to define your unique Christmas vision. This crucial first step sets the tone for your entire festive campaign, ensuring that your decorations […]

Defining your Shopping Precinct’s Festive Vision

Main Streets

Rania Fayad from Yellow Round Table wins GOLD for best Start Up at the 2023 Hume Business Awards.

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We are excited to announce that Yellow Round Table has won the best new start up award at the 2023 Hume Business Awards. The Hume Local Government Area (LGA) has long been a hub of economic growth, and the year 2021/22 was no exception, with an impressive 8.8% increase in Gross Regional Product (GRP), reaching […]

Yellow Round Table Wins GOLD in the Start Up Category at the 2023 Hume Business Awards

Business

An image of a Christmas Elf sitting in a Christmas tree.

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The holiday season is a time of joy and celebration, and shopping precincts have a special role to play in making it memorable. However, one common challenge faced by business associations during this time is the process of obtaining the necessary permits and permissions from local councils. The good news is that we have a […]

Crafting a Memorable Christmas Campaign for your Shopping Precinct

Marketing

Rania Fayad is the CEO of Melbourne based business consultancy Yellow Round Table. Yellow Round Table is the best place for incorporated business associations to learn how to maximise their impact with marketing, governance & advocacy.

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Have you ever considered the idea of establishing an incorporated business association? Just as entrepreneurs identify market gaps and launch businesses to fill them, similar motivations drive the establishment of incorporated business associations. Often, these associations are formed to address various issues in a local shopping precinct. Addressing precinct challenges There is a gap in […]

The Benefits of Establishing an Incorporated Business Association

Governance

Gallery wall found in laneways in Melbourne main streets and shopping precincts.

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In Australia, the term “main street” might not be as commonly used as in other parts of the world. A main street typically serves as the primary retail hub in various communities including: Business Precincts Town Centres Business Activity Centres Shopping Precincts Shopping Precincts Shopping Villages You might refer to your local main street by […]

Why Main Streets are Community Hubs with Hidden Value

Main Streets

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